Why Agri-tourism?
Visitors are looking for what you might already have...
► One-of-a-kind experience
► Adventure Travel
► Cultural Events
► Festivals
► Outdoor Recreation
► Educational Travel
► Historical Places
► Museums
► Shopping
► Weekend Travel
► Unique settings for family
reunions, weddings, etc.
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Montana has a strong tourism industry that farms and ranches can and do utilize to augment their income, help manage resources, and educate Montana’s visitors. Since 1997, studies have continued to indicate that the Agritourism industry is one of growth and change. Farmers and ranchers in recreation are operating a diverse range of businesses with participation in block management, fee hunting or fishing, and guest house/cabin rental making up the top tier of businesses.
It was stated in the 1997 Agritourism Report that diversifying into the farm/ranch recreation business provides the agricultural industry with additional income when prices for cattle and crops are in flux and allows owners of large acreage to fully utilize what is already at their fingertips. Ten years later, this is still an accurate statement. Farmers and ranchers are able to offer something which is desired by many people while making use of their resources and gaining additional income, often with relatively little required from them in terms of time commitments or additional infrastructure. With growing populations in Urban America, there is a need for open space, a relaxed atmosphere, and a different way of life (even if it is just a one-week vacation). The farmer/rancher can provide these opportunities simply because the resources are there.
Judith Basin County is an ideal setting for farm/ranch recreation. Farms and ranches are an important part of Montana’s cultural heritage. Agritourism provides opportunities to educate consumers about the farm and ranch way of life while helping farmers and ranchers stay in business, rather than potentially selling or developing the land. Whether providing vacationers with a glimpse into the ranch life-style or a resident with a place to hunt, the farm/ranch recreation business helps maintain the Montana quality of life.